Wednesday, January 14, 2009

the chase

There is never a dull day here at the Retül studios. In just over our first year in business, our head bike fitter, Todd Carver, has fit six world champion triathletes and the Garmin Slipstream cycling team. We hope to share some off-the-cuff moments we have with these athletes when they come into our studio, to show you a lighter side of professional sports.

Our business plan in 2009 is to launch a retail location in Denver, Colorado. We just received our first shipment of Guru's and yesterday spoke to the owner and frame manufacturer of Elite Bicycles, David Greenfield, about our order of bikes coming in from him.

One of the reasons we love Greenfield and Elite Bicycles is for their nationwide reputation for their five-star customer service. We experienced this first hand while talking on the phone with Greenfield yesterday.

While on the phone, Greenfield began huffing and puffing and was noticeably out of breath. He mentioned he was outside of his shop and spotted a bike that had been reported as stolen from one of his Elite customers from pre-Christmas. Greenfield said he would call us back and we learned later he had chased down the thief and cornered him until the police showed up and confiscated his customer's bike to return to the rightful owner. I asked him why he went after the thief and he said that bike was owned by "one of his Elite family members". That is the reason I have owned three Elites since I started racing road cycling and triathlon, why my wife races triathlon on Elite, and why we decided to carry Elite as one of our bike lines here at our Retül Denver Studio.

We hope you'll bookmark this blog and follow it regularly as we continue fitting professional athletes and launch our new Retül retail location.

Cheers,
Retül geeks

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